The |Sykia| Group Stop Marketing, Start A Movementtm
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Our Approach
Purpose Driven Marketing
We call what we do Purpose Driven Marketing. This may sound a little "woo hoo" but don't get us wrong, what we do doesn't ignore the serious reality that companies must increase their bottom line in order to survive and thrive during this unusual economy. Everything we do has that in mind. However, what makes us completely different is we take what traditional marketing & advertising agencies do and build up from there. We integrate Marketing 2.0 which speaks to your customers sense of purpose, well-being and their desire to leave this world unharmed. We focus on this because we all know consumers are increasingly aware of the internal values, priorities & intentions – or lack thereof – of the companies from which they buy their products & services from. Consumers make more conscious decisions about "who" deserves & gets their hard earned money.
At The Sykia Group, we don't just promote, we specialize in educating. We work with companies to promote their products & services while also educating their customers. Consumers today want more than marketing hype. They want you to teach them something and provide value beyond your products & services. This is why we also focus on educational based marketing.
Listen to our Founder Shari Kingston Adams being interviewed about The Sykia Group on "Let's Talk Real Health". Just click "download" on their website and recording will begin.
We call what we do Purpose Driven Marketing. This may sound a little "woo hoo" but don't get us wrong, what we do doesn't ignore the serious reality that companies must increase their bottom line in order to survive and thrive during this unusual economy. Everything we do has that in mind. However, what makes us completely different is we take what traditional marketing & advertising agencies do and build up from there. We integrate Marketing 2.0 which speaks to your customers sense of purpose, well-being and their desire to leave this world unharmed. We focus on this because we all know consumers are increasingly aware of the internal values, priorities & intentions – or lack thereof – of the companies from which they buy their products & services from. Consumers make more conscious decisions about "who" deserves & gets their hard earned money.
Inspiration sparks the movement
What we do is about showing consumers that your company, priorities & focus is about more than just business as usual, it's really all about humans and helping & inspiring them live more healthy & productive lives.At The Sykia Group, we don't just promote, we specialize in educating. We work with companies to promote their products & services while also educating their customers. Consumers today want more than marketing hype. They want you to teach them something and provide value beyond your products & services. This is why we also focus on educational based marketing.
Listen to our Founder Shari Kingston Adams being interviewed about The Sykia Group on "Let's Talk Real Health". Just click "download" on their website and recording will begin.